For professionals in the creative and digital industries, communicating your skills and accomplishments through your resume is a great way to stand out against competition, but it’s just as important to portray your professional strengths and interests by building your personal brand online. “A personal brand will highlight your design voice and will help companies understand who you are not only as a creative professional, but as a person,” says Heather Cianchetti, Director of The Execu|Search Group’s Creative & Digital division.

Whether you’re creating a blog or updating your social media profiles, effectively building your personal brand will ensure you are viewed as a skilled creative professional by your colleagues and like-minded professionals throughout the industries.